The Story's The Thing: Telling Your Story for Value and Impact
Buffalo Soldiers National Museum3816 Caroline Street
Houston, TX 77004-3912
* Registration open until 11/6/22 at 11:59 PM (CST)
We believe that museums are valuable, but do we take that concept too much for granted? How can one museum, especially a small one, tell their unique story to prove their individual value to funders, supporters, and target audiences?
Through a combination of lecture, group discussion, role-playing, and individual work, participants will have crafted a draft of their institutional story, discussed how their story can help to set goals and make decisions, and selected a project to apply their story and strategy to in the future.
By the end of the day you will have:
- A review of interpretive principles, tools and techniques.
- Sample planning exercises that you can try out at your own institutions.
- Templates and planning documents that will help you to write your own institutional story and incorporate it into your strategic planning process.
This day-long workshop includes lunch and coffee. All activities will take place at the Buffalo Soldiers National Museum.
Scholarships are available! Just email email@example.com for more information.
This workshop qualifies under the Professional Development Certificate program - requires additional charge:
For More Information:
Professional Development Pathways:
Administration, Collections, Education/Outreach, Exhibitions, External Relations, and Leadership Management.
$50 - TAM Member
$75 - Non-member
This workshop takes place at the Buffalo Soldiers National Museum in Houston, Texas. The Buffalo Soldiers National Museum is dedicated to exploring and displaying the stories and contributions of African Americans in the military by way of performing and visual arts, educational programming, and exhibitions.